Thursday 28 January 2010

More and more boutiques: have we got enough?


We watch with anticipation the opening of new boutiques in the coming weeks and months as new shopping malls are added to the fray: Cvstos the brand is the latest to open at Mandarin Gallery...... And of cos there will be more additions when the IRs are fully operational....

Both sincere and cvstos seem very confident with their latest move and I wish them all the best........ Even though I am open-minded when it comes to young brands, I cant find any love for them as the designs and concepts are far from being refined and graceful: the case design is awkward and dial busy and confusing.....

The full colour and 1-page advertisement in today's The Straits Times does the brand no favour at all.........

More importantly, with the dollars they are asking for, they are pricing themselves out of the market...... OUCH..!





 

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